Paid Media Specialist

1 week ago

Mumbai, India Fluidscapes Consultants Full time

Job DescriptionAs a Paid Media Specialist, you will get to do more than just manage onlineadvertisements. You will be responsible for ensuring paid media projects aresuccessfully planned and executed while contributing to the growth of the company via paid media strategies. More specifically, you’ll get to:• Develop, execute, and optimize cutting-edge digital campaigns from conceptionto launch• Work cross-departmentally to align campaign strategies and goals across theorganization• Provide ongoing actionable insights into campaign performance to relevantstakeholders• Define, measure, and evaluate relevant paid media KPIs• Build out media buys for various ad platforms and oversee the day-to-dayexecution of paid media• Oversee and manage the overall paid media budget• Conduct in-depth keyword and website research, ad grouping, and audiencetargeting• Maintain knowledge of industry best practices and new technologiesJob Requirement• Excellent written and verbal communication skills• Strong analytical and problem-solving skills.• Flexible to long working hours.• Hands-on experience on any Task Management Software like Asana and Wrike.

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