Regional Field Marketing Manager
2 days ago
Language must - Malayalam, English, Kannada / Tamil
Team handling experience must - 8 on role Business development team.
Area he will be handling is Karnataka, Kerala & Tamil Nadu
Qualification - Graduate + MBA Preferred but not compulsory
People Management
# Also enable other executives TSI/TSRs/BDE-Adhesives who are responsible for sales and demand generation of sealants.
# Training of BDE-Sealants/TSIs/TSRs/BDE-Adhesives on new modules and refresher sessions on existing modules.
# Conduct reviews of BDE-Sealants, track performances against identified key indicators for the month through periodic reviews.
# Recruit best suitable talent for vacant positions.
Product Feedback: Provide timely & meaningful feedback through adopted contractor visits, competition dealer/distributor, competition user/dealer visits, BTL meets (including Xpert Panel Meets) etc
# Module Feedback: Provide insights and feedback on the effectiveness of field marketing modules.
# Business Review - Ensure business reviews are conducted through OAAP tool as per index.
Adopted contractor Performance
# Engage with adopted contractors twice a quarter. Educate the contractors about our range of products
# Adopted dealer performance -
~ Identify, adopt and track the performance of SA class dealers in sealants business (Can include direct dealers/NCDs/ECDs)
Ensure relation building activities are carried out with full rigour for the users to feel connected to the brand
# Drive implementation of segment-wise market development modules in 1-1 visits and 1-many meets with BDE adopted users across ACP/facade, glass, Aluminium and uPVC contractors.
#
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