Digital Campaign Marketing Internship

2 weeks ago

Mumbai, India HDFC securities Full time

Location : HDFC securities, Andheri East OfficeDuration : 6 monthsStipend : As per company policyHDFC securities is a leading financial services firm specializing in brokerage services. We are committed to providing innovative and personalized solutions to our clients, ensuring their financial success and security.About the Role:We’re looking for a proactive and detail-oriented intern to support our digital campaign operations across multiple communication channels. This is a hands-on opportunity to learn the ins and outs of campaign execution, audience segmentation, analytics, and cross-functional collaboration in a fast-paced marketing environment.Responsibilities:Assist in setting up and executing campaigns across Push Notifications, SMS, WhatsApp, Emailers, RCS, In-App messaging, and custom HTMLsSupport the creation and testing of campaign flows and audience segmentsMonitor campaign performance and help prepare weekly reportsCollaborate with design, content, and tech teams to ensure smooth campaign deliveryLearn and apply best practices for each channel’s effectiveness and complianceParticipate in brainstorming sessions and contribute ideas for improving engagementWhat You’ll Learn:End-to-end campaign lifecycle managementBasics of marketing automation platforms (e.g., Clevertap, NetCore)Data-driven decision-making and campaign analyticsHTML basics for emailers and custom creativesReal-world teamwork and project coordinationRequirements:Strong interest in digital marketing and customer engagementBasic understanding of data and metrics (Excel/Google Sheets proficiency is a plus)Good communication and organizational skillsEagerness to learn and take initiativeBonus Points:Exposure to any marketing tools or platformsFamiliarity with HTML/CSSPrior internship or project experience in marketing or analytics

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