Facebook Media Buyer

Media Buyer – Facebook Ads & Google Ads ( Full-Time, Remote ) Location : Remote, Reporting to the Mumbai & Wyoming Office Position : Full-Time, Remote Experience: 2+ years in Media Buying (Facebook Ads & Google Ads) Bforbranding is a global design and development studio based in Mumbai and Wyoming, specializing in building scalable digital solutions for businesses across the world. We help brands like Red Bull, Asana, Weidmann, Schneider Electric, and others by providing high-impact marketing strategies, automation, and productized services. Our mission is to leverage design, technology, and media to transform businesses into leaders within their industries. We are now seeking an experienced Media Buyer with expertise in Facebook Ads and Google Ads to join our team. This is a full-time, remote role located in Virar West, Mumbai, where you will work closely with our team of strategists, creatives, and performance marketers to drive results for our clients. As a Media Buyer at Bforbranding, you will be responsible for managing and optimizing paid media campaigns on Facebook Ads and Google Ads. This role requires a mix of analytical skills, creative thinking, and the ability to stay ahead of the curve on platform updates, trends, and best practices. Paid Media Strategy & Execution: Develop, implement, and manage paid media strategies for Facebook Ads and Google Ads campaigns, aligned with client objectives and KPIs. Optimize campaign performance by adjusting targeting, bidding strategies, and creative elements to maximize results. Collaborate with the content team to create effective and engaging ad creatives, ensuring they resonate with the target audience. Continuously monitor, analyze, and optimize Facebook Ads and Google Ads campaigns to improve ROI and meet KPIs. A/B test ad creatives, copy, and targeting to identify the best-performing combinations. Data Analysis & Reporting: Track and measure campaign performance using Google Analytics, Facebook Ads Manager, and other analytics tools. Generate regular reports on campaign performance and deliver actionable insights to improve campaign effectiveness. Provide clear recommendations to clients and internal teams based on data-driven decisions. Serve as the primary media buying contact for clients, discussing strategy, performance, and recommendations. Collaborate with internal teams including creative, content, and strategy to ensure campaigns align with broader marketing objectives. Trend Monitoring & Professional Development: Stay up-to-date with the latest trends, tools, and best practices in paid social media and search engine marketing. Attend webinars, conferences, and workshops to expand your knowledge of digital marketing, while sharing your insights with the team. Experience : Minimum 2 years of experience in managing Facebook Ads and Google Ads campaigns, with a proven track record of success in driving conversions and meeting KPIs. Hands-on experience with Google Ads (Search, Display, YouTube) and Facebook Ads (Facebook, Instagram). Ability to create compelling ad creatives and adapt them to different platforms and audience segments. Strong proficiency in Facebook Ads Manager, Google Ads, Google Analytics, Google Tag Manager, and other related tools. Experience with A/B testing, multivariate testing, and using data to optimize ads. Strong ability to analyze performance data and identify trends, optimizations, and insights. Experience with data visualization tools like Google Data Studio or Power BI is a plus. Creative Mindset : Ability to collaborate with the creative team to develop ad creatives that align with campaign goals and perform well across platforms. Understanding of creative testing and making data-backed decisions on the best performing ad formats. Competitive Salary: 4.50 LPA - 5. 50 LPA Salary based on experience and performance. Consistent Projects: Work with high-profile brands across different industries and manage exciting campaigns. Career Growth: Opportunities for career advancement as part of a growing company with a focus on continuous learning and skill development. Health insurance, paid leaves, and other employee benefits as per company policy. Please include details of your Facebook Ads and Google Ads campaign performance (e.g.,