Brand manager

6 days ago

Udaipur Ho, India PinnacleU HR Full time

Brand Manager About the Role: As a Brand Manager in the skincare industry, you will play a crucial role in maintaining andenhancing the company's brand image. Your creativity and ability to generate new ideas will be essential in this role. Responsibilities: Take ownership of implementing comprehensive content strategies to enhance the company’s digital presence. Supervise and ensure the implementation of quality content strategies across multiple brands and platforms. Develop and implement brand strategies to increase market share and brand awareness. Conduct market research to identify customer needs, preferences, and trends in the skincare industry. Create and execute marketing campaigns to promote skincare products and attract new customers. Ensure all the marketing collaterals follows brand guidelines, tonality, language and colour. A visual coherence to be maintained. Collaborate with cross-functional teams, including product development and sales, to ensure brand consistency and alignment. Develop and manage compelling product descriptions and promotional content for various online marketplaces to drive sales and enhance visibility. Manage and optimize website content to reflect promotional activities, seasonal campaigns, and overall marketing strategies. Analyze audience data and interactions to refine content strategies and ensure our messaging resonates with our target market. Qualifications: Bachelor's degree in Marketing, Business Administration, or a related field. Minimum 3-4 years in Content Creation and Copywriting, with a preference for experience in a D2 C Brand, the Beauty Industry, or an Ad Agency. Excellent Writing, Editing, and Storytelling abilities and communication skills. Ability to think creatively and develop innovative Marketing Strategies. Proficiency in Market Research and Data Analysis. Strong understanding of Marketplace Content, Website Management, Social media strategies and Marketing Copy. Strong Project Management skills and ability to meet deadlines. Familiarity with Digital Marketing tools and platforms. Experience in managing Online retail platforms and E-commerce channels. Strong leadership and managerial skills. What We Offer: A vibrant and innovative work environment in a rapidly growing startup. Opportunity to work closely with the founder and a talented team and make a significant impact on our brand’s success. Location: Udaipur Workdays: 5 Full days a week + Saturday half day Salary: 6 LPA-12 LPA

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