IIHM Pune | Marketing Executive
3 hours ago
Please note this job requires the candidate to have the background of having worked in organizations between 0-5 years of experience in the hospitality or educational marketing sector.
A Hospitality Degree will be preferred.
Job Responsibilities for Marketing Executive & Academic Counsellor:
Marketing & Outreach: Develop and execute marketing strategies to promote the institute's 3-year degree program and 1-year diploma courses. Conduct online and offline campaigns, including social media, events, and partnerships.
Student Counseling: Provide guidance to prospective students and parents, explaining course offerings, admission criteria, and career opportunities.
Admissions Management: Manage the end-to-end admissions process, including inquiries, applications, and follow-ups to convert leads into enrollments.
Institution Branding: Represent the institute at education fairs, schools, and career expos to enhance visibility and reputation.
Market Research: Conduct market analysis to identify trends and improve targeting strategies for potential students.
Relationship Building: Maintain strong relationships with schools, colleges, and other relevant stakeholders to build a pipeline of prospective students.
Coordination: Collaborate with academic and administrative teams to ensure a seamless admission and onboarding process.
Reporting: Track and report on marketing and admission activities to evaluate success and improve strategies.
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