Salesforce Marketing Cloud

6 days ago

India Uplers Full time
We are seeking a Salesforce Marketing Cloud Subject Matter Expert (SME) who combines deep platform expertise with strategic consulting capabilities. The SME will act as the trusted advisor for clients, driving innovation, ensuring best-in-class execution, and guiding teams in delivering high-impact marketing automation solutions. This role requires not only hands-on technical proficiency in SFMC, but also strong communication, leadership, and storytelling skills to translate data-driven insights into business value. The SME will oversee multiple client engagements, mentor internal teams, and partner with stakeholders to identify opportunities for optimization, efficiency, and innovation across their marketing automation ecosystem.
Experience : 5.Shift : 8 PM TO 5 AM

Mavlers - Mavlers is a sub-brand of Uplers, it is a full service digital marketing and technology partner. Mavlers is a reservoir of marketing mavericks. We help clients with strategic and cutting-edge technology. Platform Expertise & Technical Consulting
● Act as the primary SFMC advisor across multiple client accounts, ensuring best practices and platform utilization.
● Provide technical recommendations on data modeling, integrations, preference management, and multi-channel strategy.
● Develop advanced solutions leveraging SQL, AMPScript, SSJS(Good to Have), APIs, and integrations with CRM platforms (Salesforce, etc.).
● Develop and maintain Cloud Pages, microsites, and custom preference centers to support client-specific use cases.
● Strategic & Client Consulting
● Manage multiple client portfolios simultaneously, balancing priorities and ensuring quality execution.
● Empower teams with frameworks, playbooks, and training resources to scale delivery excellence. ● Cross-Channel Marketing & Innovation
● Provide cross-channel attribution insights, enabling clients to understand performance and maximize ROI.
● 5+ years of hands-on SFMC experience, with proven expertise in consulting and solutioning.
● Proficiency in SQL, AMPScript, APIs, and SFMC integrations.
● Exposure to Salesforce CRM (Sales/Service Cloud) with the ability to advise clients on CRM-SFMC integrations.
● Hands-on experience with Cloud Pages and custom preference centers.
● Salesforce Marketing Cloud Consultant Certification or equivalent.
● HTML/CSS skills for optimizing templates, landing pages, and content customization.

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