Creative Copywriter

1 month ago


Bangalore, India Prodapt Full time

ASSIGNMENT RESPONSIBILITIES: Write copies for digital ad banners (desktop, mobile & social placements) for all the brands that are being sold on Target. Social placements would include – Facebook, Instagram, Snapchat & Pinterest. Create Brand Page experiences that would require a storytelling format for that particular brand’s campaign. Example – writing a campaign for Halloween party. To be well-versed with American culture as our audience is US based only. Collaborate closely with a Designer/Art Director to create ideas for ads. Responsible for crafting headlines & body copy to help bring each concept to life. Creative Development Participates in brainstorming sessions To write copy that is consistently in-tune with Target’s brand voice. Stay current with the latest editorial, cultural and design trends. Project and Team Support Collaboration with Designers & other Copywriters Proof-read and edit own work for grammar, style and content accuracy Multi-tasks effortlessly, juggling several projects across various business categories Makes quick, timely decision to meet project deadlines Communication and Partnership Assists in the preparation of presentation boards Keeps project partners well informed QUALIFICATIONS College degree required or equivalent work experience One year of retail writing experience in print media Exceptional creative and conceptual writing talent, as demonstrated by a portfolio Speaks and writes in a clear, concise manner Microsoft Windows proficiency (Word/Excel/PowerPoint) Familiar with Outlook Comfortable working with Macintosh computers/programs



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