Google Ads Expert

5 days ago

India KMWA Full time
Welcome to KMWA, a haven of brand-centric visionaries, strategic geniuses, and creatively inspired media experts, all dedicated to the art of delivering impeccable outcomes, consistently. Along the way, we embraced the art of unlearning and relearning, mastering the indispensable skills required for nurturing this budding enterprise. Today, we take pride in an assemblage of around 75 experts who draw inspiration and vigor from one another. We specialize in strategic media campaigns, be it TV, Print, Digital, OOH, Radio, Cinema, BTL, and PR. As a leading player in the industry with 22 years of experience, we have served 500+ clients globally with the commitment to delivering unparalleled solutions that drive brand success.

We're looking for a Performance Marketing Manager who is both analytically sharp and creatively driven — someone who thrives on turning insights into impact. Based in our Dubai office, you'll play a key role in driving customer acquisition, engagement, and revenue growth through paid media strategies across digital platforms. This role is ideal for someone who understands the balance between data and storytelling, who is confident managing budgets, and who's excited to experiment, optimize, and scale high-performing campaigns in a fast-paced environment.

Plan, execute, and optimize paid marketing campaigns across Google, Meta (Facebook/Instagram), LinkedIn, and other relevant platforms.

• Own the paid media budget — making strategic decisions to maximize ROI and customer growth.
• Analyze campaign performance and continuously optimize for key metrics: Conduct A/B tests on creatives, audiences, copy, and landing pages to drive performance improvements.

• Collaborate with the design and content teams to develop compelling, on-brand campaign assets.

• Report on campaign performance and share actionable insights with stakeholders.

• Work closely with external agencies or partners when needed to support campaign execution. 3–5 years of experience in performance marketing, ideally in a fastgrowing or digital-first environment.
• Hands-on experience managing campaigns on platforms like Google Ads, Meta Business Manager, and LinkedIn Ads.

• Strong analytical skills — comfortable interpreting data and turning insights into strategy.
• Proficiency with tools such as Google Analytics, Google Tag Manager, and data dashboards.

• Strong understanding of key marketing metrics: Based in or willing to relocate to Dubai.

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