Marketing manager
4 days ago
Role: Marketing Manager Location: Bengaluru Position Overview: We are looking for an experienced Marketing Manager to join our dynamic team. As a Marketing Manager at Trescon, you will play a pivotal role in crafting and implementing marketing strategies that promote our events and consulting services. You will be responsible for creating and executing multi-channel marketing campaigns, building brand awareness, and driving audience engagement across various sectors. Key Responsibilities: Strategic Planning: Develop and execute comprehensive marketing plans that align with Trescon's business objectives. Create strategies to drive attendance, sponsorship, and exhibition sales for our events. Audience Engagement: Understand our target audience, their needs, and preferences. Create and implement engaging content across digital and offline channels to attract and retain participants, sponsors, and partners. Multi-Channel Marketing: Utilize various marketing channels including social media, email marketing, SEO/SEM, content marketing, and partnerships to maximize event reach and engagement. Brand Management: Maintain and enhance the Trescon brand identity across all marketing materials and communications. Ensure consistency and professionalism in branding. Content Strategy: Collaborate with content creators to develop high-impact content that educates, informs, and inspires our audience. Manage content distribution to reach the right audience. Analytics and Reporting: Track and analyze marketing metrics to assess campaign effectiveness and ROI. Continuously optimize marketing strategies based on data-driven insights. Partnerships: Identify and build partnerships with industry influencers, associations, and media outlets to expand our event's reach. Budget Management: Develop and manage marketing budgets, ensuring cost-effectiveness and efficient allocation of resources. Intra-team Collaboration: Collaborate with various other teams such as Sales, Production, Delegate Acquisition, Operations, Procurement and Finance. Inter-team collaboration: Collaborate with various teams that are part of marketing such as Social Media Team, Digital Marketing Team, Lead generation team, and Branding Team and any external marketing and branding agencies. Qualifications: Bachelor's degree in Marketing, Business, or related field. Master's degree is a plus. Proven experience (5+ years) in marketing roles, preferably in event marketing, B2 B tech, or consulting. Strong understanding of digital marketing, SEO/SEM, social media, and email marketing. Exceptional written and verbal communication skills. Hands on experience in Email marketing, social media content and platform management, Lead generation and working with branding/creative teams. Hands on experience proficiency in any one of the CRM and marketing tools such as Hub Spot, Salesforce/Pardot, Mailchimp etc. Experience in Event Marketing is a plus. Creative thinker with a data-driven approach. Ability to work collaboratively in a fast-paced environment. Strong project management and organizational skills. Why Join Trescon: Opportunity to work in a global environment with industry leaders, startups, and government representatives. Be part of an organization that promotes innovation, knowledge sharing, and networking. Competitive salary and benefits package. Travel opportunities across the world. A dynamic and diverse team culture that fosters personal and professional growth. Collaborate with passionate and motivated colleagues in a fast-paced industry. If you are a strategic thinker, a creative marketer, and ready to take your career to the next level, we invite you to apply for the Marketing Manager position at Trescon. Join us in shaping the future of business events and consulting services. Application Process: Please send your resume and a cover letter detailing your relevant experience to In your cover letter, tell us why you're the ideal candidate for this role and what excites you about working with Trescon. We look forward to hearing from you. Trescon is an equal opportunity employer and welcomes candidates from all backgrounds to apply. About Trescon: Trescon is a global business events and consulting firm with a pioneering spirit, connecting businesses to global opportunities. Our diverse event portfolio focuses on emerging technologies, digital transformation, and innovation, bringing together industry leaders, startups, governments, and enterprises from over 10 countries to foster growth and collaboration. We are on an exponential growth trajectory, exemplified by the launch of DATE (Digital Acceleration & Transformation Expo) and several managed events for governments like Dubai Fin Tech Summit. DATE gathers global visionaries, thought leaders, and tech enthusiasts to explore the latest trends in the tech landscape. Our commitment to taking DATE global, promoting cross-border collaboration, and working closely with governments to organize transformative tech events sets us at the forefront of this evolving industry. Join us in shaping the future of business events and consulting services. If you're a strategic thinker and a creative marketer ready to take your career to the next level, we invite you to apply for the Marketing Manager position at Trescon. Be part of our exciting journey to drive innovation and excellence worldwide. For more information about Trescon visit:
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