Content creator

1 day ago

Noida, India RMSI Full time

Job Title: Content Creator Expert (B2 B) Location : Experience : 8+ Years in B2 B Content Creation We are looking for a seasoned B2 B Content Creator with 8+ years of experience to join our dynamic marketing team. The ideal candidate is an expert in crafting high-impact content that resonates with business audiences across diverse industries, particularly within RMSI’s core verticals such as Energy, Utilities, Sustainability, and Telecommunications. As a key contributor, you will design and implement content strategies that align with business goals, driving brand awareness, thought leadership, and lead generation. B2 B Content Strategy & Creation : Develop strategic, data-driven, and persuasive content tailored for B2 B audiences across multiple platforms (websites, blogs, Linked In, email newsletters, white papers, etc.). Industry-Centric Content Development : Produce authoritative content that speaks to RMSI’s focus on geospatial intelligence, digital transformation, and advanced solutions in industries like Energy, Utilities, Sustainability, and Telecommunications. Campaign Execution : Lead digital content-driven campaigns on Linked In, Google Ads, webinars, and other channels aimed at generating qualified leads and establishing thought leadership. Thought Leadership & Webinars : Create compelling thought leadership content such as industry reports, white papers, case studies, and webinars to strengthen RMSI’s position as an industry leader. Collaboration : Work closely with internal teams including marketing, product, and sales to ensure messaging consistency and alignment with overall business strategy. SEO and Performance Tracking : Apply SEO best practices to maximize content visibility and optimize performance, analyzing results to refine and enhance future strategies. Experience : 9-10 years of expertise in B2 B content creation , with a focus on industries like Energy, Utilities, Sustainability, and Telecommunications. Experience executing Linked In, Google Ads, and webinar campaigns, with a measurable impact on lead generation and business growth. Content Mastery : Ability to create diverse content formats, from blog posts to white papers to social media updates, that effectively communicate complex B2 B solutions. Industry Expertise : Deep understanding of B2 B dynamics and the ability to write for technical and business audiences, particularly in digital transformation, geospatial intelligence, and other RMSI focus areas. SEO & Analytics Skills : Expertise in SEO techniques to ensure content ranks well and attracts the right audience. Strong understanding of content performance tracking tools and analytics platforms. Strong collaboration skills to partner with product, marketing, and sales teams to develop integrated content strategies. Creative Content Formats : Experience in creating multimedia content, including infographics, videos, and interactive web content. Knowledge of using content as a tool for nurturing leads and driving conversion. Degree in Marketing, Communications, Journalism, or a related field.

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