Director of Digital Demand

17 hours ago

bangalore, India Egnyte Full time

Director of Digital Demand, India Location: Remote (Mumbai) EGNYTE YOUR CAREER. SPARK YOUR PASSION. Egnyte is a place where we spark opportunities for amazing people. We believe that every role has meaning, and every Egnyter should be respected. With 22,000+ customers worldwide and growing, you can make an impact by protecting their valuable data. When joining Egnyte, you’re not just landing a new career — you’re becoming part of a team of doers, thinkers, and collaborators who live by our core values: • Invested Relationships • Fiscal Prudence • Candid Conversations ABOUT EGNYTE Egnyte is a secure multi-cloud platform for content security and governance that enables organizations to better protect and collaborate on their most valuable content. Established in 2008, Egnyte has democratized cloud content security for more than 22,000 organizations. We help customers improve data security, maintain compliance, prevent and detect ransomware threats, and boost productivity — on any app, any cloud, anywhere. Visit for more. About the Role We are seeking a future-focused, hands-on Director of Digital Demand based in India to lead a high-performing team of digital specialists across SEM, SEO, Paid Social, Website Acquisition, and Trial Engagement Marketing. This leader will drive full-funnel digital performance while evaluating and integrating AI-powered tools and emerging technologies to scale growth, improve personalization, and drive measurable impact. You’ll collaborate cross-functionally across Web, Product Marketing, Marketing Ops, and Analytics teams to ensure Egnyte’s digital journey is optimized for conversion, relevance, and innovation. WHAT YOU’LL DO: Digital Performance Strategy & Innovation • Build and execute a scalable global digital acquisition strategy to exceed MQL, trial, and pipeline targets. • Champion AI and automation to improve content creation, media targeting, personalization, and campaign optimization. • Continuously assess and adopt emerging technologies (e.g., AI-powered SEO tools, predictive analytics, generative content) to drive competitive advantage. • Lead experimentation frameworks across the full funnel — from visit to conversion to pipeline.

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