Content writer
3 weeks ago
Location: Saket, Delhi
Shift: Rotational shift + 5 days working
Salary: 3 LPA Fixed
Job Summary:
We are looking for a talented and creative Content Writer to join our team. The ideal candidate will have a passion for writing, excellent research skills, and the ability to produce high-quality, engaging content across various platforms. As a Content Writer, you will be responsible for creating blog posts, articles, website content, social media posts, and other forms of written communication that align with our brand’s voice and objectives.
Key Responsibilities:
Content Creation: Write clear, compelling, and informative content for blogs, websites, social media, email newsletters, and other marketing materials.
Research: Conduct in-depth research on industry-related topics and trends to ensure content is relevant and accurate.
SEO Optimization: Implement SEO best practices in content to improve organic search visibility and engagement.
Editing & Proofreading: Review and edit content for clarity, grammar, style, and consistency before publication.
Collaboration: Work closely with the marketing, design, and editorial teams to develop content strategies and ensure alignment with overall business goals.
Content Planning: Help in developing editorial calendars and content plans to support product launches, campaigns, and seasonal promotions.
Audience Understanding: Tailor content to meet the needs and preferences of the target audience, ensuring it’s engaging and easy to understand.
Social Media: Create shareable content for social media platforms to increase engagement and build brand awareness.
Performance Tracking: Monitor content performance (through metrics like views, shares, engagement) and optimize accordingly.
Required Skills and Qualifications:
Bachelor’s Degree in English, Journalism, Communications, Marketing, or a related field.
Proven experience as a content writer or similar role, preferably with a portfolio of published work.
Exceptional writing, editing, and proofreading skills.
Strong research skills and the ability to translate complex topics into simple, engaging content.
Familiarity with SEO principles and best practices.
Basic knowledge of content management systems (CMS), such as Word Press or similar.
Excellent time management skills and the ability to work independently and meet deadlines.
Strong communication and interpersonal skills, with an ability to work collaboratively.
Preferred Qualifications:
Experience with social media marketing and content creation for platforms like Facebook, Twitter, Linked In, and Instagram.
Knowledge of keyword research tools (e.g., Google Keyword Planner, SEMrush, Ahrefs).
Understanding of content strategy and digital marketing.
Basic graphic design skills or familiarity with design tools like Canva or Adobe Creative Suite.
Personal Attributes:
Creative and innovative with an eye for detail.
Adaptable and able to write in different tones and styles.
Motivated to learn and improve, with a proactive attitude.
Ability to work under pressure and manage multiple projects simultaneously.
Benefits:
Competitive salary and performance-based incentives.
(Other benefits, e.g., health insurance, paid time off, professional development opportunities.
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