(Online) Marketing

2 days ago

Mumbai, India Titan Full time

Built by a team that deeply cares about helping businesses succeed, Titan is more than just an email platform. Founded by Bhavin Turakhia, who also founded Directi, Radix, and Zeta, with a combined enterprise value exceeding $2 billion—Titan is backed by a strong legacy of innovation. In 2021, Automattic (the parent company of WordPress) invested $30M in Titan, valuing the company at $300M. This partnership fuels our mission to revolutionize email and build the future of digital communication. Neo is our fast-growing direct-to-customer platform designed to help small businesses, solopreneurs, and professionals establish a professional online presence with ease. Our offering includes domain name registration, an AI-powered website builder, and professional email—packaged at an affordable monthly rate to ensure accessibility for businesses of all sizes. We are now poised for our next phase of growth and are seeking a Growth Marketing Lead to accelerate new customer acquisition. Keyword Research & Content Gap Analysis: Identify high-intent, business-focused keywords and map them to content opportunities. Conduct content gap audits across markets and personas to guide strategy. International SEO Execution: Manage SEO strategies across international markets. On-Page & Technical SEO: Optimize metadata, internal linking, schema markup, site performance, and architecture. Ensure SEO implementation supports user experience and drives meaningful business outcomes. Backlink Strategy & Outreach: Utilize industry relationships and connections to acquire placements across authoritative SaaS, tech, and business websites. Listicle & Review Inclusions: Identify opportunities and pitch Neo for inclusion in curated SaaS listicles, comparison roundups, and independent review sites to improve authority and referral traffic. Competitive Analysis: Monitor SEO strategies of competitors to uncover new content ideas, backlink sources, SERP features, and keyword positioning opportunities. Track ROI on SEO Efforts: Use internal analytics tools and GA4 to measure the business impact of SEO — not just traffic, but conversions, sign-ups, and return on spend. SEO Analytics & Reporting: Analyse rankings, keyword movements, CTRs, and page performance using Ahrefs, SEMrush, Google Search Console, and GA4. Work with product, content, brand, design, development , and agencies to execute SEO projects that align with larger growth and marketing goals. Stay Updated with SEO Trends: Continuously monitor algorithm changes, industry updates, and emerging SEO best practices to ensure Neo stays ahead of search engine shifts and evolving user behaviour. 5–6 years of hands-on SEO experience, preferably in a SaaS or product-led company ~ Deep understanding of ROI-driven SEO, keyword strategy, and technical optimization ~ Experience managing international SEO strategies across markets ~ Established industry connections for backlink outreach and placement opportunities ~ Proficiency in Ahrefs, SEMrush, Google Search Console & GA4. ~ Comfortable collaborating across teams and aligning SEO work with measurable business goals ~ Bonus: Familiarity with video SEO, Reddit distribution, or AI-based search platforms like Perplexity/ChatGPT And it's no surprise – we get to work on exciting and new projects, in a vibrant atmosphere that is designed to be comfortable and conducive for our personal and professional growth. Oh, and we've got your family covered too, with excellent health insurance plans and other benefits.

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