Virtual Social Media Manager

2 weeks ago

Delhi, India Magicine Pharma Full time
We want serious professionals with at least 3 years of solid social media experience.
• ✅ You must know social listening tools, competitor analysis, and how to turn insights into campaigns.
• ✅ We are looking for a hands-on Social Media Manager (3+ yrs exp) who can do more than just post. This role requires someone who knows how to listen, analyze, and act — turning consumer insights and competitor gaps into premium content and campaigns that scale Vitagoli’s presence across platforms.

Social Media Strategy & Execution
• Plan and execute content calendars (reels, carousels, stories, UGC, campaigns).
• Maintain premium brand voice (Shine From Within) across all posts.
• Use tools (Brandwatch, Sprinklr, Hootsuite, Google Trends, Amazon/Nykaa reviews) to understand what women are searching, saying, and struggling with.
• Translate insights into content angles, hooks, and campaigns.
• Competitor Analysis & Benchmarking
• Identify gaps in content, engagement, and consumer conversation — create differentiated content for Vitagoli.
• Community Engagement
• Build shareable content formats (polls, quizzes, challenges).
• Run A/B tests on creatives, captions, and posting times.
• Graduate in Marketing / Mass Comm / Digital Media (MBA/Digital Marketing certification a plus).
• Experience: 3+ years in social media for D2C / beauty / wellness brands.
• Hands-on with social media & listening tools (Meta Business Suite, Sprinklr, Hootsuite, Google Analytics).
• Strong eye for aesthetics + ability to write premium, keyword-smart captions.

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