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Google ads expert
2 weeks ago
Unolo is a fast-growing B2 B Saa S company focused on providing innovative field force management solutions to companies and their field executives. With an impressive client roster including industry leaders such as Amul, Reliance, Intel, and No Broker, we are dedicated to delivering cohesive and efficient work experiences. As a dynamic company, we value teamwork, technological excellence, and a passion for problem-solving.
Responsibilities:
Develop and execute comprehensive Google Ads strategies across Search, Display, Remarketing, and potentially other channels.
Manage and optimize Google Ads campaigns to maximize ROI and achieve key performance indicators (KPIs) such as lead generation, conversion rates, and cost per acquisition (CPA).
Conduct in-depth keyword research, audience targeting, and ad copywriting to create highly effective campaigns.
Continuously monitor campaign performance, analyse data, and identify areas for improvement.
A/B test ad creatives, landing pages, and other campaign elements to optimize conversion rates.
Experiment with new strategies and platforms to expand reach and drive innovation.
Skills Required:
3+ years of proven experience in managing and optimizing Google Ads campaigns, specifically for B2 B Saa S products.
Experience With Excel
Deep understanding of Google Ads platform, including Search, Display, Remarketing, and other relevant channels.
Proficiency in keyword research, audience targeting, ad copywriting, and A/B testing.
Strong analytical skills and experience using Google Analytics to track and measure campaign performance.
