Product Marketing Manager

2 weeks ago

Chennai, India Chargebee Full time
Chargebee is a subscription billing and revenue management platform powering some of the fastest-growing brands around the world today, including Calendly, Hopin, Pret-a-Manger, Freshworks, Okta, Study.Headquartered in San Francisco, USA, our 500+ team members work remotely throughout the world, including India, the Netherlands, Paris, Spain, Australia, and the USA.
And we’re on a mission to push the boundaries of subscription revenue operations. Chargebee is seeking a Product Marketing Manager who will play an integral role in supporting our growth. In this role, you will help develop and execute effective marketing strategies—including competitive intelligence, go-to-market planning, and integrated campaign management—that drive product adoption and revenue. You’ll partner closely with product, marketing, sales, and customer success teams to ensure Chargebee remains the partner of choice for organizations looking to scale their subscription businesses.

Market Research & Competitive Intelligence
Conduct market research to identify trends, customer needs, and new opportunities.
Perform ongoing competitive analysis to inform product positioning and keep Chargebee ahead of industry shifts.
Assist in planning and executing GTM strategies for new product launches and feature enhancements.
Manage and optimize marketing campaigns (digital, email, social, etc.) Analyze campaign performance and adjust tactics to achieve pipeline and revenue goals.
Work with the broader marketing team to segment customers and personalize messaging and positioning.
Partner with the sales team to provide competitive intelligence, product insights, and targeted collateral.
Engage stakeholders to align marketing initiatives with Chargebee’s overall business objectives.
Support the development of pricing strategies based on market research and competitor analysis.
Performance Tracking & Optimization
Work with marketing operations to track and report on key metrics using platforms like Salesforce and Marketo.
5+ years of experience in pricing subscriptions, growth, product management, product marketing, or related GTM roles within B2B.
~ Proven track record in competitive analysis, go-to-market strategy and execution, and project management.
~ Familiarity with marketing automation platforms (e.g., Marketo, Salesforce) for campaign analytics.
~ Self-starter with strong project management and problem-solving skills.
~ Comfortable working in a fast-paced environment and data-driven decision-making.
~ Experience in B2B Pipeline Generation, including ROI analysis, is a plus.

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