Creative Strategist

3 weeks ago


Ahmedabad, India Smashed Agency Full time

PLEASE ONLY APPLY FOR THIS ROLE IF YOU LIVE IN AHMEDABAD. WE'RE NOT ACCEPTING APPLICATIONS IF YOU DON'T RESIDE HERE.

COMPANY DESCRIPTION:

We are a fast-growing creative first performance marketing agency based in Ahmedabad. We help fast-growing eCommerce and D2C brands create scroll stopping ads that convert and also managing paid media for them.

ROLE DESCRIPTION:

We are looking for a creative strategist to join Smashed where you will have the opportunity to unleash your creativity, master new skills, and be a part of a great team This is an excellent way to get into a small team moving mountains in the creative agency space.

WHAT WE'RE LOOKING FOR:

  • You have 2+ years of digital marketing experience in E-commerce (required)

  • You understand paid media and the types of content that converts

  • You enjoy brainstorming new, creative ad angles and concepts, then bringing them to life

  • You are detail-orientated, organised and able to manage multiple projects simultaneously.

  • Excellent verbal and written communication skills

  • You love all things eCommerce and digital marketing. It’s a topic you geek out on…reading blogs, listening to podcasts & hunting down new strategies you can apply is fun for you

WHAT YOU'LL BE DOING:

  • Plan & oversee the entire creative execution of the ads using a data-driven, test-and-learn approach

  • Create scripts & storyboards that combine a variety of storytelling narrative devices including narration, scripted copy, soundbites, video b-rolls and graphics (both direct response & brand)

  • Collaborate with creators, designers & editors from pre-production to delivery, including providing feedback on edits, reviewing graphics and on-screen texts.

  • Analyse performance data, and use data to create incremental video optimisations that scale

  • Collaborate with editors to create video templates & optimisation guides for winning ad formats and iterations of them (including different hooks, structures, elements, lengths, mashups, audio etc.

If this role excites you, we're excited to see what you've got



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