Product specialist

3 weeks ago

Lucknow, India Tata Consultancy Services Full time
Greetings
TCS is Hiring with exciting opportunities
Job Role- Product Specialist
Experience range- 8 to 10
Job Location- LUCKNOW
Must Have-
Product development in education technology space ( Edtech, E-learning)
Product analytic tools such as Google Analytics for both web and mobile applications; other enterprise product/business analytic tools
Demonstrable experience in managing Ed Tech product/s on a web / mobile application platform throughout its lifecycle – from conceptualization of product features, functionalities and applications, developing the user experience (user flow) and UI design specifications and developing the software requirement specifications, to functional testing of the product, product usage analysis and developing requirement specifications for product features, functionalities, applications, UI-UX for product enhancement on a continuous basis
Demonstrable skills in market analysis for Ed Tech products
Understanding of the Ed Tech space and the various models and products
Hands-on experience in designing products for various learner audience segments
Excellent knowledge of marketing technologies and product marketing using various SEM, SMM, and similar platforms/tools
Excellent understanding of Product Marketing, Market Research, Branding, and Marketing operations
Demonstrable skills in formulating marketing and product strategies for Ed Tech products.
MS-Excel and MS-Power Point
Inviting application with updated resume.
Kindly ensure the highlighted keywords should be mentioned with specific experience in the resume.

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