Advertising sales manager

4 weeks ago

Mumbai, India Condé Nast India Full time
Condé Nast India is a global media company producing the highest quality content with a footprint of more than 1 billion consumers in 32 territories through print, digital, video, and social platforms. Condé Nast is renowned for provocative, influential, award-winning content-across brands, across platforms, and across continents.
Condé Nast India is dedicated to producing high-quality, compelling content that connects with India’s most influential audiences. A leader within the market, Condé Nast India produces the premium titles Vogue , GQ , Condé Nast Traveler , and Architectural Digest.
1. Position Summary & Scope:
Specialists in articulating the Condé Nast go-to-market and generating demand for its brands, products, and services across platforms.
2. Areas of Responsibility (Key Result Areas):
Key Accountabilities:
Work closely with the Director - Growth & Monetization to create the revenue achievement strategy for the categories - Real estate, Home & Decor.
Cultivate, develop, and maintain deep relationships with key advertising decision makers at both the agency and client levels
Listen to client needs, ask thoughtful questions, and leverage consultative selling skills to drive revenue for assigned accounts
Sell integrated packages across platforms including video, social, print, digital, and event-based programs
Drive client negotiations and own the overall relationship throughout the sales process
Understand industry trends and create business plans to drive revenue growth across an assigned book of accounts
Own pipeline accuracy, confidence, and reporting
Manage and maintain pipeline accuracy through 50%. This requires adjusting initial opportunities to account for Strategy and Marketing discussion
Manage the end-to-end sales process for print-only opportunities
Provide sales intelligence/feedback to inform business strategy (GTM, brand packages, tentpole, etc.)
Primarily Engages With:
Commercial
Local Creative Strategy
Local Brand Marketing
Local Production & Activation
Local Account Strategy
Local Media Solutions
Cross-Functional
Commercial Finance
Legal & Policy
Desired Skills & Qualifications:
Ability to manage and grow an existing base of business while continuing to drive new business (Cross-sell & Up-sell)
Successful track record of growing revenue, especially in branding, experiential (Events & Exhibitions), video and digital
3. Key Skills & Core Competencies:
Functional Competency:
Strong Negotiation and Influencing Skills
Relationship Management
Ability to monetize and manage niche sector
Ability to “focus on tomorrow”
Understanding of the Digital Ecosystem and media planning process
A well-rounded exposure to the luxury advertising business
Behavioural Competency:
Strategic Decision Making
Stakeholder Management
Qualification & Experience:
MBA with 5-6 years of relevant experience.

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