Content Specialist: Expert Storyteller

2 weeks ago


Coimbatore, Tamil Nadu, India Better Lives :) Full time

About the Role:

As a Content Specialist at Better Lives :), you will be part of a collaborative team that crafts compelling stories about our SaaS product. Your expertise will help us grasp business needs and maintain our blogs, websites, and digital channels. You will work closely with stakeholders to understand content requirements and desired outcomes.

Responsibilities:

  • Collaborate with Teams: Work with product, marketing, and sales teams to understand our product roadmap and key features.
  • Develop Content: Create high-quality content across various formats, including website copy, blog posts, email campaigns, user guides, and social media content.
  • Research and Analysis: Conduct thorough research to ensure content accuracy and aligns with industry trends. Analyze content performance using website analytics and make data-driven decisions for improvement.
  • Brand Voice and Messaging: Maintain a strong brand voice and messaging throughout all content creation.
  • SEO and Optimization: Optimize content for search engines to improve organic reach.
  • Content Creation: Develop high-quality content that resonates with our target audience.
  • Stay Up-to-Date: Stay current on the latest content marketing trends and best practices.

Requirements:

  • Experience: Minimum 3+ years of experience creating content, preferably in the SaaS industry.
  • Writing Skills: Strong writing skills with a keen eye for detail.
  • Research and Analysis: Proven ability to conduct thorough research and translate complex information into clear and concise content.
  • SEO and Optimization: Experience with SEO best practices and content optimization techniques.
  • CMS and Social Media: Excellent understanding of content management systems (CMS) and familiarity with social media marketing and content creation.
  • Communication and Collaboration: Excellent communication and collaboration skills.

About Us:

Better Lives :) is a growing SaaS company dedicated to creating innovative solutions for our customers. We are committed to delivering high-quality content that resonates with our target audience.



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