Salesforce CDP Developer

4 weeks ago


Pune, Maharashtra, India Nexthire Full time

Role Summary:

Salesforce CDP Developer is responsible for designing, implementing, and optimizing data solutions that unify customer data across various systems.

Key Responsibilities:

  • Design and implement data pipelines to ingest and unify customer data from multiple sources into Salesforce CDP.
  • Integrate data from various CRM systems, marketing platforms, e-commerce systems, and other data sources.
  • Develop custom algorithms or use out-of-the-box Salesforce CDP tools to manage duplicate records and ensure data integrity.
  • Define and implement dynamic segmentation rules based on real-time data and customer behavior.
  • Enable the creation of targeted customer segments for personalized marketing, sales, and service initiatives.
  • Build and manage automated workflows within Salesforce CDP to activate customer data across Marketing Cloud, Sales Cloud, and Service Cloud.

Qualifications:

  • Education: Bachelor's degree in Computer Science, Information Systems, Data Science, or a related field.
  • Experience:
    • 3+ years of experience working with Salesforce, including specific experience with Salesforce CDP.
    • Proven experience with data integration, ETL processes, and data modeling.
    • Experience with identity resolution and customer data management.
  • Technical Skills:
    • Proficiency in Salesforce CDP, Salesforce Marketing Cloud, Sales Cloud, and Service Cloud.
    • Strong programming skills in languages like SQL, Python, or Apex.
    • Experience with data governance, data privacy regulations, and compliance.
  • Soft Skills:
    • Strong problem-solving and analytical skills.
    • Excellent communication and collaboration abilities.
    • Ability to work independently and manage multiple projects simultaneously.

About Nexthire:

Nexthire is a leading technology solutions provider in software development that helps customers with data integrity, transaction visibility, information security, and business process management.



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