Marketing and Product Specialist
6 days ago
About Us
We're Titan, a leading provider of email and collaboration solutions for professionals and businesses. We're passionate about empowering entrepreneurs to create, connect, and grow effortlessly. At Titan, we believe every moment matters when building a business.
About Neo
Neo is our latest innovation, an all-in-one online branding solution designed to help professionals launch their brand in minutes. With Neo, users get a domain name, AI-powered website, professional email, appointment booking, email marketing, signature builder, and more – all in a simple subscription. Since launch, Neo has rapidly grown to 16,000+ paying customers across key markets.
The Opportunity
We're looking for a talented Product Marketing Manager to join our Neo team. As a key member of our growth team, you'll own customer-facing communication, shape compelling product narratives, and optimize user journeys to fuel Neo's growth.
Your Responsibilities
- Develop and execute customer lifecycle campaigns to improve activation, engagement, retention, and reactivation.
- Optimize in-product messaging, onboarding flows, and email communication strategies to nurture users and improve retention.
- Own all customer-facing messaging, including product updates, feature launches, and announcements.
- Craft website messaging (homepage, landing pages, etc.) to clearly communicate product value and drive conversions.
What We're Looking For
- Compelling storyteller with clear, persuasive messaging that engages users and drives conversions.
- Lifecycle marketing expert skilled in developing advanced CRM and business strategies, building seamless customer journeys across multiple channels.
- Conversion-driven communicator writing high-impact website copy, landing pages, and in-app content that highlights Neos differentiators.
- Email & Nurture Specialist designing and executing email campaigns and lead nurture flows that educate, engage, and convert users into trial sign-ups or paying customers.
- Data-driven & analytical comfortable using data to optimize messaging and improve conversion rates.
Requirements
- 5-10 years of experience, with at least 3 years in customer lifecycle management.
- Prior experience in a B2B or SaaS company is a plus.
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