Digital Marketing Strategist

3 weeks ago


Gurgaon, Haryana, India Saras AI Institute Full time

About Saras AI Institute:

We are the world's first AI-only higher education institution, dedicated to transforming learning and engagement with Artificial Intelligence.

Role Overview:

We seek a creative and driven Digital Marketing Strategist to join our dynamic team. As a Digital Marketing Strategist at Saras AI Institute, you will gain hands-on experience in digital marketing, social media strategy, content creation, and campaign execution.

Key Responsibilities:

  • Content Creation: Assist in developing engaging content for social media, blogs, emails, and other marketing channels.
  • Social Media Management: Plan, schedule, and monitor social media posts across platforms like Instagram, LinkedIn, and Twitter.
  • Campaign Support: Collaborate on digital campaigns to promote webinars, programs, and events.
  • Market Research: Conduct research on industry trends, competitors, and AI-related topics to inform marketing strategies.
  • Analytics & Reporting: Track performance metrics for campaigns and provide actionable insights for improvement.
  • Community Engagement: Support initiatives to grow and engage our AI community, including brainstorming creative ideas for events and promotions.

Qualifications

  • Bachelor's or Master's Degree
  • Strong written and verbal communication skills
  • Passion for AI and education technology is a plus
  • Familiarity with social media platforms and content management tools
  • Basic knowledge of digital marketing principles (SEO, PPC, email marketing, etc.) is a plus
  • Creative mindset with an eye for detail

Estimated Salary: $60,000 - $80,000 per annum, depending on experience.



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