
High-Performing PPC Specialist
1 day ago
Key Responsibilities: We seek an accomplished PPC specialist to spearhead paid marketing efforts and drive tangible results.
Essential Duties:
- Plan, execute, and optimize Google Ads, Meta Ads, and other PPC campaigns targeting the US market with precision and flair.
- Conduct thorough keyword research, competitor analysis, and ad copy testing to inform data-driven decisions.
- Manage campaign budgets effectively to maximize ROI while meeting client KPIs.
- Optimize campaigns daily for CPC, CTR, Quality Score, and Conversions.
- Create actionable strategies for scaling campaigns based on performance insights.
- Prepare detailed performance reports with insightful analysis.
- Stay up-to-date with the latest PPC trends, tools, and algorithm changes.
- Collaborate with cross-functional teams to develop high-converting ad creatives.
Requirements & Qualifications:
- At least 2+ years of experience managing PPC campaigns, preferably in the US market.
- Strong proficiency in Google Ads, Meta Ads, and other paid platforms.
- Ability to analyze complex data and make informed decisions swiftly.
- Hands-on experience with A/B testing, audience targeting, and remarketing.
- Excellent communication and presentation skills.
- Passion for performance marketing and a results-oriented mindset.
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