Creative Content Specialist
15 hours ago
The role of a creative content specialist involves collaborating closely with the design team to develop innovative solutions for client projects. They are integral partners in delivering brand objectives through compelling content across various channels and mediums.
Creative content specialists possess excellent written and presentation skills, working closely with designers, other verticals, and external resources such as freelancers. They bring fresh perspectives to digital campaigns and marketing strategies.
- Establishes tone, character, and messages for effective communication with target audiences and fulfils brand objectives.
- Develops short and long format content, scripts, and storyboards for audio visual communication and interface copy.
- Responsible for proper placement, context, and meaning of every word within a creative assignment.
- Defines and assembles necessary content and copy assets with the design-copy team.
- Partners with project managers and technical teams to ensure smooth transfer of deliverables.
- Explores online creative innovations and techniques to enhance client marketing messages.
- Works daily with the design-copy team to meet deadlines and deliverables.
- Seeks approvals from supervisors before delivery of work.
- Participates in brainstorms and keeps abreast of latest trends in advertising.
- Assists in developing presentation materials and collaborates with the team to share learning and experience.
Requirements:
- Exceptional communication and writing skills.
- Great listening skills and detail-oriented.
- Well-versed in MS Office, including PowerPoint presentations and basic HTML familiarity.
- Basic understanding of content creation across digital channels like social media, emailers, banners, multimedia production websites, etc.
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