Experienced Digital Media Campaign Specialist

5 days ago

Allahabad, Uttar Pradesh, India beBeeExpert Full time ₹ 10,00,000 - ₹ 15,00,000
Digital Media Campaign Manager

This is an exciting role and would entail you to set up and execute digital media campaigns using ad servers.

  • Guide the team in setting up and executing digital media campaigns.
  • Apply quality framework, maintaining the quality of work rendered by the team.
  • Closely monitor day-to-day operations and identify potential gaps in the process.
  • Troubleshoot campaign tracking issues across platforms / Ad-tech.
  • Ascertaining training requirements of the team to cater for smooth transition of all accounts/projects.
  • Assessing all issues and concerns faced by the team while carrying out day-to-day operations and provide appropriate insights to minimize potential risks.
Requirements
  • Full-time graduate degree (mandatory).
  • 5 to 7 years of experience in managing digital media campaigns across various channels.
  • Extensive knowledge of ad serving technology tools and campaign management workflows, with a minimum of 1 year of experience using the CM 360 ad server.
  • Solid understanding of third-party tag specifications and ad verification tools such as IAS and DoubleVerify.
  • Strong individual contributor who is also a collaborative team player.
  • Excellent analytical skills, with ability to solve problems and translate analysis into actionable business strategies.
  • Outstanding written and verbal communication skills.
  • Exceptional attention to details and recognized as subject matter expert.

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