Optimizing Paid Media Funnel Performance

2 days ago


Bengaluru, Karnataka, India beBeePerformance Full time ₹ 1,20,00,000 - ₹ 1,50,00,000
Senior Front-End Architect Job Description

We are looking for a skilled Senior Front-End Architect to lead our engineering team in optimizing paid media funnel performance.

  • We require a talented individual with 6+ years of front-end experience using React, Next.js, and TailwindCSS to build fast-loading, mobile-first landing pages.
  • The ideal candidate will have direct experience integrating event tracking with Google Analytics, Meta Pixel, CAPI, and TikTok Pixel.
  • This role requires strong communication skills and experience working in asynchronous, remote environments.

Your work will involve building and optimizing fast-loading, mobile-first landing pages using React, Next.js, and TailwindCSS. You will also capture and persist UTMs, session data, hidden field values, and cookie handling for accurate attribution.

Maintaining Core Web Vitals (LCP, CLS, INP) and ensuring consistent conversion paths is crucial. The successful candidate will support real-time advertising at scale by partnering closely with media buyers, tracking engineers, and UX designers.

  • Building and optimizing fast-loading, mobile-first landing pages using React, Next.js, and TailwindCSS.
  • Capturing and persisting UTMs, session data, hidden field values, and cookie handling for accurate attribution.
  • Maintaining Core Web Vitals (LCP, CLS, INP) and ensuring consistent conversion paths.


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