Content Creator and Brand Storyteller

1 week ago

Bengaluru, Karnataka, India SmartQ Full time
About SmartQ
We are a leading B2B Food-Tech company, built on four pillars: great people, great food, great experience, and greater good. Our DNA comprises solving complex business problems with our heart and analyzing possible solutions with our mind. We strive to serve our clients wholeheartedly, leveraging the stability of an MNC and the agility of a start-up.
With operations in 17 countries and collaborations with 600 clients, we have grown from strength to strength by blending exuberant youth and exceptional experience. Our headquarters in Bengaluru is known as the innovation hub, and we've become the global leader in the institutional food tech space. Recent acquisition by Compass Group, the world's largest foodservice company, further solidifies our position.
To learn more about our 5 key cultural pillars, visit our LinkedIn 'Life' page. Explore our culture.

Are you ready to take on a new challenge as a Content Writer?
The SmartQ family seeks a highly creative Senior Content Writer who is innovative, self-motivated, and eager to experiment with new ideas. The ideal candidate understands the power of storytelling and its ability to communicate the value of new-age technology in improving lives. If you're passionate about crafting compelling content that resonates with audiences and want the freedom to explore and experiment with your writing, we'd love to welcome you to our innovative community.

Main Responsibilities:
1. Oversee multiple content teams, ensuring impactful content delivery across various areas, including social media, branding, sales enablement, launches, and client servicing.
2. Develop unique, on-brand content for the branding pod, connecting with consumers and maintaining a consistent tone across all client locations and campaigns.
3. Utilize creative storytelling to craft engaging video scripts that reinforce the brand's identity and differentiate it from competitors, making it stand out in the market.
4. Maintain a consistent brand voice across all content, aligning with the company's values and messaging.
5. Collaborate with cross-functional teams to ensure content aligns with launches and marketing requirements.

Qualifications:
1. 5-6 years of experience in content writing, preferably within the F&B, Hospitality, or lifestyle sectors.
2. Previous experience with lifestyle brands or proven ability to create content that resonates with such audiences.
3. Agency experience is a plus, providing an edge in managing multiple stakeholders and deadlines.
4. A keen eye for detail, with the ability to maintain high editorial standards.
5. Collaborative mindset, capable of working cross-functionally in a fast-paced environment.

Benefits of Working at SmartQ
We offer a fulfilling work environment that values employee growth and well-being. Key benefits include:

Innovative Work Culture: SmartQ fosters a collaborative work culture, encouraging employees to think creatively and contribute innovative solutions to challenges.

Career Growth and Development: SmartQ is committed to employee professional development, offering ongoing training programs, mentorship opportunities, and a clear career path to help employees achieve their goals.

Work-Life Balance: SmartQ prioritizes work-life balance, creating a supportive environment that allows employees to excel without sacrificing personal time.

Competitive Compensation and Benefits: SmartQ offers competitive salaries and a comprehensive benefits package, including health insurance, retirement plans, and other perks to ensure employee financial security and well-being.

Diverse and Inclusive Environment: SmartQ celebrates diversity and promotes an inclusive workplace, providing equal opportunities for all employees.

Flexibility: SmartQ recognizes the changing nature of work and supports flexible work arrangements, including remote work options, to accommodate diverse needs and preferences.

Team Collaboration: SmartQ believes in the power of teamwork, fostering a sense of camaraderie and shared achievement among employees.

Social Responsibility: SmartQ is dedicated to corporate social responsibility and encourages employees to participate in community service initiatives and environmental sustainability programs.

Fun and Engaging Work Environment: SmartQ creates a positive and fun work environment, enhancing productivity and job satisfaction through team-building activities, social events, and other initiatives.

Message from CEO: At SmartQ, we recognize our role goes beyond being a B2B Food service industry player; we're in the business of capturing hearts. We transform ordinary corporate cafeterias into places of delight, where individuals can express themselves, find inspiration, and share happiness. Join us in spreading joy and happiness in a world filled with stress and pressure. Together, let's make a difference and create a more beautiful world.

Onboarding Process:
1. Gain in-depth knowledge of our business, services, and solutions during the first 15 days.
2. Experience real-time client site visits to see how food and technology seamlessly connect during the first 15 days.
3. Engage with different Marketing PODs to understand the full scope of the Marketing function and how it operates during the first 30 days.
4. Connect with cross-functional teams and build strong relationships during the first 30 days.
5. Participate in client launches to understand the Marketing team's role on launch day during the first 30 days.
6. Align OKRs with work objectives to ensure clarity on key results and how we contribute to success during the first 45 days.

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