
PR Strategic Communications Lead
3 days ago
We are seeking a skilled Public Relations Specialist to lead our PR campaigns, media outreach, and brand reputation management efforts.
- Develop and implement strategic PR plans aligned with client goals and brand positioning.
- Build and maintain relationships with key media stakeholders, including journalists and editors.
- Draft high-quality press releases, media kits, thought-leadership articles, and crisis communication notes.
- Secure media coverage across various platforms, including print, digital, and broadcast.
- Collaborate with internal teams to amplify PR campaigns and drive business results.
- Monitor industry trends, competitor activity, and share-of-voice metrics to inform PR strategies.
- Manage events, press conferences, and influencer/partner collaborations to elevate brand visibility.
- Serve as a trusted advisor to clients, providing guidance on reputation management and storytelling best practices.
- 1+ years of PR experience, preferably in an agency setting.
- A strong network of media contacts, particularly in business, lifestyle, and digital publications.
- Excellent writing and communication skills, with the ability to craft compelling press-ready copy.
- Experience managing PR for brands across multiple industries, including tech, FMCG, education, and lifestyle.
- The ability to manage multiple accounts and deliver results under tight deadlines.
- Crisis communication and stakeholder management experience is a plus.
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