
Director of Merchandise Strategy
11 hours ago
About CAVA, an athleisure and lifestyle brand that blends global aesthetics with Indian sensibilities.
We are looking for a dynamic leader to spearhead our design vision and buying strategy. This role will be pivotal in creating collections that resonate with our community while balancing creativity, commercial viability, and speed to market.
Key Responsibilities:
- Lead the product & design team to develop seasonal collections aligned with our brand identity and consumer needs.
- Translate global trends, consumer insights, and brand strategy into product lines.
- Ensure innovation in fabrics, silhouettes, and functionality for athleisure and lifestyle segments.
Requirements:
- ~10 years of experience in D2C fashion design, buying, or merchandising—athleisure/activewear experience in men's and women's wear.
- Strong eye for fashion trends, consumer behavior, and product innovation.
- Proven ability to balance design aesthetics with commercial outcomes.
- Excellent vendor management and negotiation skills.
- Leadership experience in managing teams and cross-functional collaboration.
- Degree in Fashion Design/Merchandising/Business or related field.
Benefits:
- Opportunity to shape the design DNA of a fast-scaling D2C brand.
- Creative freedom with data-driven decision making.
- Young, passionate, and entrepreneurial work culture.
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