Content Strategist for Fintech

7 days ago


Mumbai, Maharashtra, India Raise Financial Services Full time

At Raise Financial Services, we are building innovative technology-led consumer products and infrastructure services to serve Indians with financial services across financing, insurance, investing, payments, and wealth.

We are seeking a highly skilled Content Strategist for Fintech to join our team. This role involves developing and executing comprehensive social media strategies to enhance our brand presence and engagement across various platforms.

The ideal candidate will have a strong background in trading and investment, excellent copywriting skills, and the ability to create engaging content. They will also be responsible for managing daily operations of our social media accounts, including ideation, content creation, and collaboration with partners.

Key Responsibilities:

  • Develop and execute comprehensive social media strategies to enhance our brand presence and engagement across all platforms.
  • Manage daily operations of our social media accounts, including Instagram, Twitter, and others.
  • Ideate and create compelling content, including features and product videos, in collaboration with the content and product teams.
  • Monitor social media comments and messages to foster a positive and engaging community through active interaction and feedback.
  • Leverage your knowledge in trading and investment to create relevant and informative content. Stay updated with market trends, news, and insights.
  • Collaborate with partners and influencers to expand our reach and enhance content quality.
  • Utilize social media analytics tools to track and analyze performance metrics.
  • Optimize video titles, descriptions, tags, and thumbnails for maximum reach and engagement.
  • Analyze channel performance using YouTube Analytics and other tools to drive growth and engagement.
  • Experiment with new content formats, styles, and technologies to keep the channel fresh and engaging.
  • Monitor YouTube trends, algorithm changes, and best practices to continuously improve the channel's performance.

Expected Skills:

  • Proven experience in managing and growing successful YouTube channels, ideally within stock broking or fintech companies.
  • Strong knowledge and hands-on experience in trading and investment.
  • Excellent copywriting skills with the ability to create engaging content.
  • Familiarity with social media analytics tools and performance tracking.
  • Strong communication and collaboration skills.
  • Creative mindset with the ability to ideate and innovate.
  • Ability to work independently and manage multiple tasks in a fast-paced environment.
  • Bachelor's degree in Marketing, Finance, Communications, or a related field is preferred.

Salary: ₹ 10,00,000 - ₹ 15,00,000 per annum

Location: Mumbai (Borivali East)

This is a work from office opportunity, not a hybrid or remote role.

As a Content Strategist for Fintech at Raise Financial Services, you will have the opportunity to work on exciting projects, collaborate with a talented team, and make a meaningful impact on the financial services industry.

We offer a competitive salary, a dynamic work environment, and opportunities for professional growth and development.

Join us in building innovative solutions that empower Indians to take control of their financial lives.

About Us:

Raise Financial Services is a leading fintech company that offers a range of consumer products and infrastructure services to serve Indians with financial services across financing, insurance, investing, payments, and wealth.

We are passionate about building technology-led solutions that make a positive impact on people's lives.


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