Social Media Marketing Specialist

6 days ago


Mumbai, Maharashtra, India VirtuHR Full time
Job Title: Social Media Strategist

We are seeking a highly skilled Social Media Strategist to join our team at VirtuHR. As a key member of our marketing team, you will be responsible for developing and implementing social media strategies to increase brand awareness and drive traffic to our client's websites and social media platforms.

Key Responsibilities:
  • Develop and Implement Social Media Strategies: Create and execute social media plans to achieve business objectives and increase brand visibility.
  • Content Creation and Calendar Management: Develop and manage social media content calendars, including written and visual posts, to engage our audience and drive results.
  • Social Media Metrics Analysis: Analyze social media metrics to optimize reach, engagement, and conversion, and adjust strategies accordingly.
  • Stakeholder Management: Collaborate with stakeholders to create cross-functional social media strategies and campaigns that meet business objectives.
  • Influencer Engagement: Identify and engage with influencers and brand advocates to expand our social media reach.
  • Reporting and Insights: Develop and present reports on social media performance, providing actionable insights for improvement.
Requirements:
  • Education: Bachelor's degree in Marketing, Communications, or a related field (MBA preferred).
  • Experience: 3-4 years of proven work experience as a social media strategist or similar role.
  • Skills: Demonstrated expertise in social media platforms, excellent communication skills, proficiency in content creation, copywriting, and visual storytelling, strong stakeholder management skills, and ability to work effectively in a team.

Why Join Us: At VirtuHR, we value creativity, innovation, and collaboration. As a Social Media Strategist, you will have the opportunity to work with a talented team, develop your skills, and make a meaningful impact on our business.



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