Digital Marketing Strategist

4 days ago


Noida, Uttar Pradesh, India Appinventiv Full time
Job Description

We are seeking a highly skilled Digital Marketing Strategist to join our team at Appinventiv.

About the Role:

This is an exciting opportunity for a creative and driven individual to play a key part in shaping and maintaining our online presence. As a Digital Marketing Strategist, you will be responsible for developing and executing effective digital marketing strategies that drive business growth and engagement.

Key Responsibilities:

  • Craft and publish well-researched, engaging LinkedIn posts that align with our company's voice, leadership personas, and industry trends.
  • Manage and respond to social media engagements, including comments, direct messages, and mentions, in a timely and professional manner.
  • Initiate and maintain meaningful conversations with industry influencers, thought leaders, and potential partners to grow brand awareness.
  • Analyze social media analytics to measure the success of branding efforts and adapt strategies as needed.
  • Stay updated on the latest trends in social media, personal branding, and LinkedIn strategies to keep our content fresh and competitive.
  • Collaborate with the marketing and branding teams to develop cohesive, personalized branding strategies that resonate with our audience.

Requirements:

  • At least 1 year of experience in branding, public relations, or a related field.
  • Exceptional writing skills, with the ability to adapt tone and style for different audiences.
  • Strong understanding of social media platforms, especially LinkedIn, and proven experience in managing social media profiles.
  • Excellent interpersonal skills, with a knack for networking and relationship building.
  • Proficient in using social media analytics tools to measure performance and adjust strategies.

Salary: $60,000 - $80,000 per year

Why Choose Us:

  • Collaborative Culture: Work with a team that values your input and ideas.
  • Growth Opportunities: Expand your skills in a fast-paced, innovative environment.
  • Impactful Work: Help shape the online presence and reputation of our company.


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