Data Analyst

3 days ago

Solapur, Maharashtra, India beBeeMarketing Full time ₹ 75,00,000 - ₹ 1,50,00,000

About us:

We are a digital marketing company that disrupts the traditional model by bringing together data, AI-powered tech & content to deliver new-age creative solutions.

Key Highlights:
  • Recognized as a Great Place to Work for four consecutive years.
  • Empowers employees to create their own Moment of Truth.
  • Provides opportunities to work with fast-paced growing content creation agencies servicing big brands.

We seek an analyst who can turn influencer marketing performance data into actionable insights.

The ideal candidate will be comfortable working on multiple spreadsheets, large datasets across social media platforms, and campaign reports.

Responsibilities include:

  • Collecting, cleaning, and analysing influencer campaign data from multiple sources (Instagram, YouTube, TikTok, X, Meta Business Suite, affiliate dashboards, third-party tools).
  • Preparing visually appealing PowerPoint presentations reflecting data, insights, and analytics.
  • Identifying high-performing influencers and trends across platforms to optimise future campaigns.
  • Working closely with strategy, account management, and creative teams to provide insights that shape influencer selection and content direction.
  • Building predictive models for influencer performance and audience impact.
  • Conducting competitive benchmarking and market analysis for influencer marketing campaigns.
  • Providing post-campaign analysis with clear storytelling (data → insights → recommendations).
  • Ensuring accuracy and integrity of reporting through QA checks and best practices.

Requirements:

  • Bachelor's degree in any relevant field.
  • 0-2 years of experience in data analysis (experience in influencer marketing, digital marketing, or media analytics is a plus).
  • Excellent MSExcel, MSPowerpoint, and presentation skills.
  • Familiarity with influencer marketing tools.
  • Understanding of digital marketing metrics (CPM, CPC, CPA, ROI, ROAS).
  • Excellent communication and data storytelling skills.
  • Strong attention to detail and ability to work with multiple stakeholders.

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