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Content Creator Lead

2 weeks ago

Pune, Maharashtra, India Better Insights Full time
Job Overview

Better Insights is seeking a talented Social Media Strategist to join our team and help us achieve our marketing goals. As a social media strategist, you will be responsible for creating and implementing effective social media campaigns that drive engagement and conversion.

Main Responsibilities:
  • Develop visually appealing content using Canva while maintaining brand consistency.
  • Collaborate with graphic designers to ensure all visuals align with the brand's image and marketing strategy.
  • Write engaging and creative post captions that reflect the brand's voice and connect with the target audience.
  • Monitor and optimize content based on engagement and performance data.

Requirements:
  • 3+ years of experience in social media marketing, content strategy, or brand management.
  • Expertise in content creation, audience psychology, and social media trends.
  • Proficiency in Canva, Adobe Creative Suite, and social media scheduling tools.
  • Strong understanding of Instagram, Facebook, LinkedIn, Twitter, and emerging platforms.