Visual Designer

3 days ago

Vadodara, Gujarat, India beBeeGraphic Full time ₹ 10,00,000 - ₹ 15,00,000

Transforming Financial Topics into Captivating Visuals

We are revolutionizing the way Indians file taxes by combining expert assistance with artificial intelligence. As a social-first graphic designer, you will play a crucial role in turning complex financial topics into engaging visuals that capture the audience's attention.

Main Responsibilities
  • Creating Daily Social Content: Design Instagram carousels, reels covers, short video graphics, YouTube thumbnails, story templates, creatives, and WhatsApp broadcast art to captivate our audience.
  • Maintaining a Consistent Visual System: Own and evolve our social brand guidelines, typography, color, iconography, and illustration style to ensure consistency across all platforms.
  • From Concept to Creative: Translate content briefs into clear visual narratives, data visuals, and memes that are easy to grasp and fun to share.
  • Motion & Video Support: Create lightweight motion graphics (titles, lower-thirds, transitions) and edit simple reels when needed.
  • Data-Driven Design: Iterate based on performance metrics (shares, saves, CTR, watch time) with rapid A/B tests (e.g., two thumbnail variants).
  • Speed and Quality: Turn around quick news-reactive posts without sacrificing clarity or brand tone.
  • Collaboration: Work closely with content, copy, and performance teams to align on campaign objectives and timelines.
  • Asset Management: Maintain a clean, searchable library of design files and templates.
Nice to Have Skills
  • WhatsApp Campaign Experience: Design for WhatsApp campaigns and YouTube (thumbnails that drive CTR).
  • Ai/Automation Tools: Knowledge of AI/automation tools (e.g., Firefly, Midjourney, Runway) to speed up workflows.
  • Basic Illustration Skills: Simple, on-brand characters/icons.
  • Understanding Indian Tax/Personal Finance Content: What hooks drive shares.

Measuring Success

  • Growth Metrics: Growth in shares, saves, and completion rate on carousels/reels.
  • CTR Uplift: CTR uplift on thumbnails and ad creatives.
  • Production Velocity: Quality output per week without rework.
  • Brand Adherence: Consistent brand adherence and reduced time-to-publish.

What You'll Gain

  • Impact: Your designs will educate millions and demystify money.
  • Creative Freedom: With a data-driven team that loves to experiment.
  • Learning Opportunities: Modern tools, and a collaborative, no-ego culture.

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