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Public Relations Specialist
3 weeks ago
We empower startups to scale and innovate by putting people at the heart of their strategy. Our expertise in aligning talent with organizational needs, enhancing employee skills, and transforming employer brands has helped over 220 startups achieve success.
Our data-driven insights fuel decision-making and provide comprehensive support for both acquisition and being acquired, ensuring you are covered from every angle.
About Our Client
This is one of India's largest Fintech companies, launched in 2015. They focus on educating customers and helping them research across all segments of insurance.
We will discuss more about the client once we connect.
Job Responsibilities
- Create and execute PR campaigns and media relations strategies
- Develop a content strategy for paid & organic PR to achieve PR goals
- Manage PR in multiple markets and geographies
- Edit and update promotional material and publications (brochures, videos, social media posts etc.)
- Prepare and distribute press releases, Organize PR events (e.g. open days, press conferences)
- Seek opportunities for partnerships, sponsorships and advertising
- Address inquiries from the media and other parties
- Track media coverage and follow industry trends
- Prepare and submit PR reports
Requirements and Skills
- Proven experience as a Public Relations Officer or similar PR role for 5-8 years
- Experience managing media relations (online, broadcast and print)
- Background in researching, writing and editing publications, MS Office and social media
- Familiarity with project management software and video/photo editing is a plus
- BSc/BA in Public Relations, Journalism, Communications or a related field
The estimated salary for this position is ₹1,200,000 - ₹1,800,000 per annum, depending on location and experience.