
Visual Branding Specialist
1 day ago
We are a fast-growing brand looking for a creative and detail-oriented Graphic Designer to join our team.
Key Responsibilities:- Conceptualize, design, and deliver high-converting static ad creatives for Meta Ads (Facebook/Instagram).
- Collaborate with the performance marketing team to continuously test, analyze, and optimize creatives for improved CTR, ROAS, and conversions.
- Work on product packaging design, ensuring it aligns with the brand's identity and appeals to target audiences.
- Support the development of brand identity elements including logos, brand guidelines, typography, and visual storytelling.
- Translate marketing briefs into visually compelling designs across digital and print formats.
- Stay updated with the latest design and advertising trends, particularly in e-commerce and D2C sectors.
- Ensure all deliverables maintain a consistent look and feel aligned with brand standards.
- 2+ years of professional experience in graphic design, preferably in e-commerce/D2C or digital-first brands.
- Strong portfolio showcasing high-performing Meta ad creatives and packaging/branding work.
- Proficiency in design tools such as Adobe Creative Suite (Photoshop, Illustrator, InDesign) or equivalent.
- Understanding of performance marketing metrics (CTR, CPC, ROAS) and how creative impacts them.
- Ability to balance creativity with functionality and business objectives.
- Excellent attention to detail, time management, and communication skills.
- Bonus: Experience in motion graphics, video editing, or 3D packaging design.
We offer a collaborative and growth-oriented work environment where you can directly impact growth and enjoy creative freedom with data-driven learning.
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