Marketing Director Lead
2 days ago
About the Role
We are seeking an exceptional Marketing Director Lead to join our team at Exela Technologies.
This is a challenging opportunity for a results-driven professional with experience in marketing and sales. The ideal candidate will have a passion for innovative ideas, digital platforms, and cutting-edge technology.
The successful candidate will lead all marketing and sales efforts within the organization, including prospect identification, lead generation, and handling the sales and marketing cycle.
This role requires close collaboration with Exela's business unit leadership and product and services groups to drive strategic growth and meet lead generation goals.
Key Responsibilities
- Develop and execute effective marketing and sales strategies across various channels, including search engine marketing, social media advertising, and programmatic ads.
- Collaborate with internal stakeholders and external vendors/agencies to create compelling brand awareness campaigns and drive lead generation.
- Analyze market trends, customer behavior, and competitor activity to inform data-driven decision making and optimize marketing efforts.
- Manage budgets and track ROI across multiple campaigns to ensure maximum return on investment.
- Maintain strong relationships with cross-functional teams, including product and services groups, to ensure seamless execution of marketing initiatives.
Requirements
- 12-15 years of work experience, with 10 years in marketing with a technology-based organization.
- Proven track record of success in developing and executing marketing strategies that drive revenue growth and customer acquisition.
- Strong understanding of digital marketing tools, including Google Analytics and Google Console.
- Excellent communication and presentation skills, with the ability to effectively communicate complex marketing concepts to both technical and non-technical stakeholders.
- Bachelor's degree in Marketing or related field, with a focus on digital marketing and analytics.
What We Offer
- A competitive salary of $120,000 - $180,000 per annum, based on experience and qualifications.
- A comprehensive benefits package, including medical, dental, and vision insurance, as well as retirement savings plans.
- The opportunity to work with a dynamic and innovative company that values creativity, collaboration, and continuous learning.
- A fast-paced and challenging environment that rewards hard work and dedication.
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