Chief Digital Marketing Strategist

1 day ago


Pune, Maharashtra, India Transparency Market Research Full time

We are seeking a highly experienced Digital Marketing Manager to lead our online marketing efforts at Transparency Market Research.

Job Overview

The ideal candidate will have a strong background in PPC and Google Ad campaigns, with excellent data analysis skills and knowledge of Microsoft Excel.

Main Responsibilities
  • Plan and execute search engine marketing campaigns, including SEO, affiliate marketing, and internet banner advertising.
  • Serve as an in-house SEO expert, developing and maintaining an SEO strategy and project plan.
  • Develop creative briefs, direct new creative generation with Creative staff, and execute and traffic campaign creatives to media companies.
  • Influence conversion through messaging, promotion, and landing page optimization; maintain consistent branding across all online marketing.
  • Manage tracking, reporting, and analysis of marketing campaigns and programs using web analytics software and 3rd party ad serving tools.
  • Provide management reports and insight as needed.

This role requires a Bachelor's degree or equivalent with a minimum of 9+ years experience in Internet marketing. The successful candidate will have proven success managing SEO, SEM, and social media initiatives.

Key Requirements
  • Expertise in Search Engine Marketing, including Google, Yahoo.
  • Strong data analysis skills and knowledge of Microsoft Excel.
  • Highly energetic and self-motivated individual with excellent written and verbal communication skills.
  • Bachelor's degree or equivalent with a minimum of 9+ years experience in Internet marketing.

The estimated salary for this role is $120,000 - $150,000 per year, based on industry standards.



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