Funnel-Focused B2B Marketer

7 days ago

Ahmedabad, Gujarat, India beBeeMarketing Full time ₹ 40,00,000 - ₹ 60,00,000
IT Marketing Role

As a dedicated IT marketer, you will be responsible for crafting and managing end-to-end B2B marketing campaigns to generate high-quality leads through digital channels. Your goal is to nurture these leads and support our sales pipeline.

Key Responsibilities
  • Design and manage awareness → lead generation → nurturing → conversion marketing campaigns
  • Run targeted lead generation campaigns for software services and custom development
  • Strategize and execute our online presence through content creation, engagement, and outreach initiatives
  • Develop targeted prospect lists and run personalized cold outreach campaigns
  • Create impactful marketing assets such as case studies, email sequences, landing pages, and presentations
  • Utilize Zoho CRM & Zoho Campaigns to manage leads, automate workflows, and track campaign performance
Requirements
  • 2–5 years of experience in B2B marketing with a focus on software services and SaaS
  • Proven expertise in funnel marketing and lead nurturing strategies
  • Hands-on experience with Zoho CRM / Zoho Campaigns / Zoho Marketing Automation
  • Strong knowledge of marketing principles, cold outreach, and email automation best practices
  • Excellent English communication skills (written & verbal)
  • Ability to work full-time and collaborate effectively with cross-functional teams

We offer a competitive compensation package and the opportunity to build and own the marketing function as we scale. If you are a results-driven B2B marketer with Zoho expertise looking to make an impact in the software industry, we'd love to hear from you.

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