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Digital Marketing Specialist

2 weeks ago

Gurgaon, Haryana, India beBeeMarketing Full time ₹ 8,00,000 - ₹ 12,00,000

**Job Title:** Digital Marketing Specialist

We are seeking a highly skilled Digital Marketing Specialist to join our team. The ideal candidate will have a strong understanding of digital marketing principles and be able to develop and implement effective online marketing campaigns.

**Key Responsibilities:**

  • Develop and execute digital marketing strategies to achieve business objectives.
  • Manage and optimize online advertising campaigns across various channels, including Google Ads, Facebook Ads Manager, and other related platforms.
  • Conduct thorough market research and analysis to identify trends and opportunities in the industry.
  • Collaborate with cross-functional teams to ensure seamless execution of marketing campaigns and projects.
  • Stay up-to-date with the latest digital marketing trends and best practices, and apply knowledge to drive business growth.

**Required Skills and Qualifications:**

  • Minimum 1-3 years of experience in digital marketing, with a focus on performance marketing campaigns.
  • Strong understanding of Google Analytics, Adobe Analytics, and other related tools.
  • Knowledge of data analysis and data-driven marketing techniques.
  • Excellent communication and project management skills.

**Preferred Background:**

  • Experience with Conversion Rate Optimization (CRO) and Landing Page Optimization (LPO).
  • Knowledge of programmatic ads and media buying.

**Qualifications:**

  • Master's or Bachelor's degree in marketing or communications from an accredited university.

**Benefits of Working with Us:**

  • Opportunity to work with a dynamic team of professionals.
  • Professional development and training opportunities.
  • A competitive salary and benefits package.