
Digital Programmatic Advertising Manager
5 days ago
We are seeking an experienced Ad Operations Specialist to join our team. The successful candidate will be responsible for the end-to-end management of programmatic advertising campaigns, from setup and optimization to reporting and analytics.
Responsibilities:- Manage and optimize programmatic advertising campaigns across multiple platforms, ensuring optimal yield and revenue growth.
- Leverage Data Management Platforms (DMPs) to target and segment audiences for more effective ad delivery.
- Collaborate with cross-functional teams to align strategies and achieve campaign objectives.
- Continuously monitor and analyze campaign performance, identifying areas for improvement and implementing data-driven solutions.
- Bachelor's degree in Marketing, Advertising, Business, or a related field.
- 1.5 years of experience in ad operations, programmatic advertising, or a related role.
- Proficiency in working with Supply-Side Platforms (SSPs), Demand-Side Platforms (DSPs), and ad serving platforms.
- Advanced Excel skills, including pivot tables, macros, and data manipulation.
- Strong analytical and problem-solving skills, with attention to detail.
- Competitive salary.
- Paid time off, including holidays, vacation, and sick leave.
- Opportunities for professional development and training.
- Ssp
- Dsp
- Advertisement
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