Creative Director for Marketing Initiatives

7 days ago

Udaipur, Rajasthan, India beBeeDesignLead Full time ₹ 9,00,000 - ₹ 12,00,000
About This Role

Are you a creative leader with a passion for designing engaging marketing materials? We're seeking an experienced Marketing Design Lead to join our team and help drive business growth through innovative design solutions.

Job Description

This is a highly collaborative role that requires strong communication and project management skills. As a Marketing Design Lead, you will be responsible for conceptualizing and executing marketing design initiatives, including digital ads, landing pages, social media creatives, video graphics, brochures, and other communication materials. You will work closely with business, creative, performance, and tech teams to develop strategic result-oriented designs that support program growth.

You will also act as a brand advocate and custodian, ensuring adherence to guidelines across all design and communication materials and touchpoints. Additionally, you will spearhead new design initiatives such as creative testing, video graphics, template optimization to drive higher engagement and conversions.

Your experience in managing a team of designers, providing creative direction, feedback, and mentorship will be essential in elevating team output and design quality. You will also manage collateral production and content updates, ensuring timely delivery and quality output while looking to optimize and improve marketing collateral at regular intervals.

Requirements

To succeed in this role, you will need:

  • A Bachelor's degree in graphic design, visual communication, or fine art.
  • 6-9 years of creative experience within an agency or startup environment.
  • Proven experience leading creative projects and managing high-performing design teams.
  • Familiarity with AI tools to enhance creative workflows is a must.
  • Expertise in online design and video tools like Canva or Figma and Invideo Must.
  • Expertise with the Adobe Creative Suite – Photoshop, Illustrator, After Effects, Premier Pro.
  • A strong design portfolio showcasing performance-driven marketing creatives, ads, landing pages, videos, with a keen eye for detail and brand consistency.
  • Ability to work effectively in a strong cross-functional environment and drive feedback from analytical and creative partners.
  • Proficiency in English.
  • Possess a passion for learning the latest in design through online courses and workshops.
  • Flexibility working across multiple time zones is essential as we are a globally distributed team.

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