Digital Health Strategist

5 days ago

Udaipur, Rajasthan, India beBeePerformanceMarketing Full time ₹ 8,00,000 - ₹ 12,00,000
Job Title

Gabit is an integrated health and wellness platform with a mission to empower everyone to live healthier and longer. Our philosophy is rooted in the interconnectedness of health, offering science-backed solutions that leverage key pillars of health and wellness – nutrition, fitness, sleep, mental wellness, and skincare.

Main Responsibilities:
  • Develop targeted advertising campaigns aligned with business objectives and target audience requirements
  • Conduct thorough keyword and audience research to identify opportunities for campaign optimisation
  • Erect, manage, and refine Amazon ads campaigns across Amazon platforms
  • Monitor campaign performance metrics such as CTR, CPC, CPA, ROAS, and adjust strategies accordingly to meet or exceed KPIs
  • Regularly analyse campaign performance data using Analytics tools
  • Generate reports outlining key findings, trends, and actionable recommendations for continuous improvement

Requirements:

  • Bachelor's degree in Marketing, Advertising, Business, or a related field with at least 2 years of relevant work experience
  • In-depth knowledge of Amazon ads, including campaign setup, optimisation techniques, and audience targeting
  • Proficiency in data analysis tools such as Google Analytics or similar platforms
  • Excellent communication and collaboration skills, with the ability to work effectively across teams and stakeholders

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