Marketing Director

About the Role

We are seeking a highly skilled Marketing Manager to join our team at Snaphunt. As a key member of our marketing department, you will be responsible for developing and executing comprehensive marketing strategies to enhance brand awareness, generate leads, and support the company's growth objectives.

Key Responsibilities

• Develop and implement marketing strategies that align with the company's goals and objectives.
• Enhance and maintain the company's brand image and ensure consistent messaging across all marketing channels.
• Plan, execute, and manage multi-channel marketing campaigns, including digital, social media, email, content marketing, and events.
• Lead, mentor, and develop a team of marketing professionals, fostering a culture of creativity and high performance.
• Conduct market research to identify trends, opportunities, and customer needs, and use insights to inform marketing strategies.
• Oversee the creation of compelling marketing content, including blogs, case studies, white papers, videos, and social media posts.
• Optimize the company's online presence through effective SEO and SEM strategies to drive traffic and generate leads.
• Monitor and analyze marketing metrics and KPIs to assess the effectiveness of campaigns and make data-driven decisions.
• Manage the marketing budget, ensuring cost-effective strategies and maximum ROI.
• Work closely with sales, operations, and other departments to ensure marketing efforts support overall business objectives.

Requirements

• At least 1 year experience in Brand Marketing / Brand Manager or Consumer Insights / Market Research within Transport & Logistics industry.
• Experience in managing a wide range of qualitative and quantitative research.
• Experience within the industry would be a strong advantage.
• Ability to find creative solutions to problems.
• Strong team player who can manage multiple stakeholders.
• Attention to detail and deliver work of high standard.
• Willingness to undertake more than 60% travel.

Preferred Qualifications

• Bachelor's degree.
• 3 years of experience in Logistics, Marketing, or total work experience.
• Proficiency in English, Hindi, and Marathi to effectively liaise with stakeholders in the region.
• Location in Jalgaon, Maharashtra.

About the Employer

Our client is a leading provider of end-to-end logistics solutions. They specialize in Indian freight forwarding, customs clearance, and supply chain management. With a global network and a commitment to excellence, they offer efficient and reliable services to businesses of all sizes.