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Digital Marketing Strategist

2 weeks ago

Cochin, Kerala, India Prime Ideas Consultancy Services Full time

We are seeking a skilled Digital Marketing Strategist to drive full-funnel digital marketing strategies across paid and owned channels for our premium D2C beauty and wellness brand. The successful candidate will be responsible for strategizing, launching, and scaling performance campaigns across Meta, Google, YouTube, and more.

Key Responsibilities
  • Develop and execute high-impact campaigns that drive customer acquisition, retention, and lifetime value optimization
  • Collaborate with creative and content teams to develop compelling ad creatives
  • Continuously track and optimize key funnel metrics such as CAC, ROAS, CTRs, and other KPIs