Marketing Strategist

3 weeks ago


Hyderabad, Telangana, India Dr Reddy's Laboratories Limited Full time

Job Title: Head of Marketing - Innovative Assets

 

About the Role:

We are seeking a skilled and strategic Head of Marketing to lead the marketing efforts for our Launch Incubation cluster, focusing on innovative assets within the non-oncology therapy areas (e.g., Dermatology, Diabetes, and Gastroenterology).

This role will involve developing integrated marketing plans to bring innovative products to market, executing pre-launch activities, and ensuring adequate hand-off to the line marketing and sales teams for breakthrough launch uptake.

Key Responsibilities:

  • Developing and executing integrated marketing plans to bring innovative products to market
  • Executing pre-launch activities to ensure timely and rapid adoption of products
  • Ensuring adequate hand-off to line marketing and sales teams for breakthrough launch uptake
  • Leading and mentoring a team of talented marketing professionals
  • Fostering cross-functional collaboration with R&D, BD, marketing excellence, commercial excellence, medical, HR, line marketing and sales teams to ensure cohesive execution of pre-launch activities in line with business objectives

Requirements:

  • 10-15 years of core marketing experience
  • Proven track record of launching and building innovative products
  • Deep therapy expertise in at least one of the following therapy areas - Dermatology, Diabetes, or Gastroenterology
  • Strategic thinking skills
  • Strong analytical skills
  • Deep problem-solving skills
  • Ability to translate complex innovations into compelling marketing narratives
  • Excellent team management capabilities
  • Resilience in managing uncertainties
  • Courage to make bold moves
  • Ability to work smoothly in a matrix environment

About Dr. Reddy's:

At Dr. Reddy's, we are committed to delivering innovative solutions that improve patient outcomes. Our Global Generics business has grown significantly over the years, and we are now one of the top 10 pharmaceutical companies in the Indian market. We are seeking a talented Head of Marketing to join our team and help us achieve our goals.

What We Offer:

  • Competitive salary and benefits package
  • Opportunities for career growth and professional development
  • Collaborative and dynamic work environment
  • Recognition and rewards for outstanding performance


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