Creative Marketing Specialist

4 days ago

Bikaner, Rajasthan, India beBeeMarketing Full time ₹ 50,00,000 - ₹ 80,00,000
Job Title: Marketing Executive

The Role of a Marketing Executive:

  • Develop overarching marketing strategies and execution plans for forthcoming projects and events.
  • Lead last-mile execution and coordination with external agencies and platforms for promotions and brand visibility.
  • Oversee and execute brand integrations, partnerships, and collaborations for events.
  • Maintain a content calendar, strategize content pieces, and ensure approvals for digital presence.
  • Liaise with agencies to ensure all content is well-written, grammatically accurate, and published on time across digital platforms.
  • Manage digital assets and ensure proper upkeep of social media handles, creative libraries, and brand collaterals.
  • Run lead optimization: calling and following up with leads, ensuring conversions are tracked and reported.
  • Oversee company PR activities to ensure consistent brand positioning.
  • Support and curate website updates with new events, news, and PR activities (maintenance already in place).
  • Identify great content opportunities, ensure alignment with brand tone, and amplify through the right channels.
  • Measure and report campaign performance, providing insights against established goals.

Key Requirements:

  • Exceptional written, oral, and presentation skills.
  • Strong content writing and editing abilities.
  • Proven experience in developing and executing marketing campaigns and promotional plans.
  • Ability to multitask and adhere to tight deadlines.
  • Strong eye for content trends and creative storytelling.
  • Attention to detail and strong organizational skills.
  • Demonstrated success in fast-paced environments, both independently and in teams.

Required Qualifications:

  • Bachelor's degree in Marketing, Business, Communication, or related fields.
  • 2+ years of prior work experience in marketing, business development, communications, or similar roles.
  • Mandatory prior experience in the wedding industry.

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